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								<title>中国保健行业何时触底反弹？</title>
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								<pubDate>Tue, 29 Apr 2008 09:37:34 GMT</pubDate>
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								<title>保健品营销策略之三大亮点</title>
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								<description><![CDATA[<P><STRONG>1.科技概念<BR></STRONG>&nbsp;&nbsp;&nbsp; 科技含量是衡量保健品是否有效的关键因素。大多数保健品重营销而轻科技的做法，已使这个产业走入误区；保健品就是高额利润甚至暴利的说法深植人的心底，不少创业者都把保健品作为最佳突破口，却根本不把其科技含量当...]]></description>
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								<pubDate>Tue, 29 Apr 2008 09:32:36 GMT</pubDate>
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								<title>保健品营销的出路何在</title>
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								<description><![CDATA[<P><STRONG>&nbsp;&nbsp;&nbsp; 在中国医药保健品领域，代表着营销策划最高水平的是保健品</STRONG>。多年以来，保健品一直把自己作为“药品”在营销，将功效作为产品的核心，“有病治病，无病防身”的理念已被不少消费者认可。虽然从产品属性上看，保健品来源于一些具有保...]]></description>
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								<pubDate>Tue, 29 Apr 2008 09:29:34 GMT</pubDate>
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